Digital - The PRO Company

— Our Digital Products

ProPlay.
App & Web.

We design, build and run ProPlay — our digital platform delivering original sports content, on-demand programming and live moments directly to fans across MENA, on both web and mobile.

It's where we publish features, original series, and behind-the-scenes content from the properties we work on. Built in-house. Bilingual by default. Always-on newsroom.

Web + App

iOS · Android · Web

500+

Original Pieces
Per Month

24/7

Always-On
Newsroom

AR/EN

Native
Bilingual

9:41●●● ◐

Watch Now

Inside the CAFA mandate

12 min · Original

Latest Articles

Media Rights

CAFA tournament rights secured for international markets

3 hours ago

Partnership

UAFA extend agency mandate through 2029

1 day ago

Campaign

Creator-led launch lands across MENA

2 days ago

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— Our Football Network

The largest social
pages in MENA football.

We own and operate a network of the largest football and sports social media pages in the region — across Instagram, TikTok, X, Facebook and YouTube.

That means a daily editorial team, native bilingual content, and a direct line into the feeds of millions of fans every day. Brands work with us to land in our channels with the credibility of our editorial voice.

10M+

Followers Across
Our Network

100M+

Monthly
Impressions

Platforms
Operated

500+

Posts Published
Per Month

9:41●●● ◐

FootballMENA.

♡ ✉

footballmena

UAE Pro League

♡💬↗🔖

128,432 likes

footballmenaLate goal seals the win at the death.

2 hours ago

footballmena

Dubai, UAE

♡💬↗🔖

94,210 likes

footballmenaStadium views as fans pack in early.

5 hours ago

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Built & Owned.