The PRO Company is proud to announce a new collaboration between PUBG MOBILE, one of the world’s leading mobile games, and Egyptian and Al Ahly star Mahmoud “Trezeguet” Hassan, bringing the world of elite football directly into the PUBG MOBILE universe.
This partnership will introduce Trezeguet as a special in-game figure, giving fans the chance to experience exclusive content inspired by his career, personality, and status as one of Egypt’s most exciting attacking talents. Players will be able to access bespoke in-game items themed around Trezeguet, including a custom character set, outfits, emotes, and limited-time challenges reflecting his flair on the pitch.
“Bringing together a global title like PUBG MOBILE with a regional icon like Trezeguet shows the power of sport and gaming to connect with young fans in a fresh and authentic way. This collaboration underlines our mission to create innovative, culturally relevant experiences for fans across the MENA region and beyond.”
— Tuqa Chasib, Campaigns Manager at The PRO Company
What fans can expect
Throughout the campaign, fans can look forward to:
- Special in-game events featuring Trezeguet-themed missions and rewards
- Co-branded digital content across PUBG MOBILE and Trezeguet’s social channels
- Fan engagement activations spotlighting the intersection of football culture and mobile gaming
Sports, media and entertainment — at the intersection
The collaboration continues The PRO Company’s track record of building impactful partnerships at the intersection of sports, media, and entertainment, leveraging its regional expertise to deliver high-engagement campaigns for rights holders, brands, and talent.
