Case Studies Archives - Page 4 of 11 - The PRO Company

Background & Relationship Since 2021, The PRO Company has played a pivotal role as the Asian Football Confederation’s (AFC) partner, securing and delivering a series of high-impact deals and services that have driven measurable growth in commercial value, audience reach, and event quality for Asian football. 1. Media Rights & Broadcast Distribution Exclusive Global Rights […]

Background & Appointment In 2024, The PRO Company was appointed as the official marketing agency for the Iraq Football Association (IFA). This partnership marked a pivotal shift in how Iraqi football’s commercial potential was developed, with a mandate to oversee sponsorship, broadcast, and digital engagements, while delivering full-service client solutions that extend far beyond deal-brokering. […]

Overview In its first season managing the Egyptian Premier League’s (EPL) international rights, The PRO Company not only expanded the global broadcast reach but also played a pivotal role in generating additional revenues for the league from international markets. Key Achievements Global Reach: The EPL’s exposure was extended to several continents through strategic broadcasting partnerships: […]

The PRO Company is proud to announce that it will once again be distributing the Arsenal Emirates Cup matches in the MENA region. This marks the fourth consecutive year of our collaboration around this iconic pre-season fixture. This year’s edition will feature: • Arsenal vs. Villarreal on 6 August 2025 • Arsenal vs. Athletic Club […]

The PRO Company Secures Media Rights for the IWGA World Games 2025 The PRO Company is pleased to announce that it has acquired the media distribution rights for the IWGA World Games 2025, taking place in Chengdu, China from August 7 to 17, 2025. As one of the world’s leading multi-sport events featuring elite athletes […]

The PRO Company Announces Exclusive Global Broadcast Rights for AFC Asian Cup Beach Soccer – Thailand 2025 [Dubai, March 2025] – The PRO Company is proud to announce its official appointment as the exclusive distributor of the global broadcast rights for the AFC Asian Cup Beach Soccer – Thailand 2025. This landmark agreement underscores The […]

London – 1/8/2024 – The PRO Company announces  collaboration with Premier League giants Arsenal FC to sell and distribute 2024 preseason matches for the North London club. The global leading agency will set to distribute the prestigious Emirates Cup for the third year in row, following successful 2022 and 2023 editions that were brought to […]

Egypt – 25/8/2024 – The PRO Company has been entrusted with the prestigious responsibility of overseeing the global media rights distribution for the Egyptian Premier League, Egyptian Cup and selected national team matches for three seasons starting from 2024/2025.   The first-ever historical deal signed between United Sports, Egyptian football’s agency, and The PRO Company, […]

The PRO Company and Quality announce their strategic collaboration, marking a significant milestone in the media production and distribution industry. This partnership, initiated by Pablo Reyes, founder of Quality, and Yousif Al-Khafajy, founder of The PRO Company, is poised to redefine the landscape of media operations across the MENA and Latin American regions. The agreement […]

In a groundbreaking collaboration between The PRO Company and the UAE National Olympic Committee (UAENOC), history was made as the first-ever GCC Youth Games unfolded in the vibrant landscape of the United Arab Emirates. This monumental event, showcasing 26 sports, stands as a testament to the power of collaboration and passion for fostering youth athleticism […]