Entertainment Archives - The PRO Company

The PRO Company has completed the 2025–26 football season covering more than 1,300 matches and 3,000 hours across rights, production, technical operations, commercial services, social media and distribution.

PRO delivered, in partnership with IMG, media rights sales, distribution, signal delivery and live production for selected matches in the AGCFF Club Champions League.

PRO will execute Coca-Cola World Cup Fan Zones in the region as part of its long-standing partnership with Coca-Cola, starting with Dream City Mall in Baghdad.

PRO brokers a new PUBG MOBILE collaboration with Egyptian and Al Ahly star Trezeguet — featuring an in-game character set, themed events, co-branded content, and fan activations across MENA.

PRO delivered a full-cycle live operation for the Iraq vs Andorra international friendly in Girona — owning production, MCR, OTT distribution via ProPlay, and in-stadium commercial inventory end-to-end.

The PRO Company is proud to announce the signing of a major multi-year partnership with STARZPLAY, the leading subscription video-on-demand service across the Middle East, North Africa, and Pakistan, which serves over 2.3 million subscribers with partnerships spanning major studios including Warner Bros., Disney, Paramount, Sony, and Lionsgate. Under the terms of this agreement, The […]

In a groundbreaking move to redefine the way we experience live events, The PRO Company proudly introduces Tickity, a cutting-edge ticketing platform designed to be your premier destination for accessing tickets to a myriad of events, with a primary focus on the dynamic and culturally rich MENA region.   Tickity emerges as a testament to […]

The PRO Company is proud to announce the successful execution of the Coca-Cola Ramadan Caravans. The campaign aimed to promote equality in society by breaking down differences, and PRO is delighted to have played a part in its success. The team ensured that the campaign’s general idea was at the forefront of all activations. The […]

The PRO company has invited influencers to attend the launching event of the new phone from Infinix, the Note 12/VIP Phone. The event will feature influencers Tamila Sinan, Sherko Kareem, and Aymen Hussein. This launch event is an important moment for Infinix as they unveil their latest product to the public. The presence of influencers […]

The PRO Company and HONOR Join Forces Once Again for an Exciting Collaboration: Tamila Sinan and Ali Al-Asmar to Promote HONOR70 and HONORX9a Mobile Phones The PRO Company is thrilled to announce yet another exciting collaboration with HONOR, one of the leading mobile phone brands in the industry. This partnership will feature two prominent stars, […]